Problems and Alternatives in Fashion

Aurie's presentation

I’m Aurie Stetzel and I’m a student of sustainable fashion design. Spring 2018 I graduated from San Francisco State University with my BS in Apparel Design & Merchandising and Fall 2018 I begin my MFA in Sustainable Fashion Design, UC Davis.

In June I spent a month working with Turning Heads and Sweet Dreams as a special project intern, diving deep into my passion: sustainable fashion design. I researched sustainable fabric for Sweet Dreams’ products, I sourced organic cotton and vinyl billboard material and I designed a Chico bag using all natural fibers. Also I presented to Sweet Dreams’ members and Summer Boot Campers the most pressing issues facing the fashion industry and some alternatives.

I am totally committed to spreading awareness about the devastating effects of the fashion industry: the problem of plastic micro-fiber pollution in our waterways and oceans, the negative impacts on the environment and communities where the industry harvests and produces as well as the lack of labor rights and regulations caused by the exploitative economy of capitalism.

I’m very grateful to Jane and Dee for this experience. I felt so fortunate to have my first real opportunity to inform young fashion enthusiasts and potential designers of the future about problems in the industry which so desperately need our attention and commitment.

– Aurie Stetzel

 

Here’s a sample of my presentation

 

 

Some Important Vocabulary

 

  • Sustainability – the ability for something, someone, a place/environment or society to keep functioning at a normal, healthy level; to keep on going; to last far into the future.

 

  • Exploitation – taking advantage of a weakened, vulnerable state of people, places and communities; bullying those who can’t defend themselves into doing things that bring them harm because they have no choice; paying as little as possible for as much work and damage as possible.

 

  • Sweatshop – a factory or workshop, especially in the fashion industry, where manual workers are employed at very low wages for long hours & under poor, unsafe conditions.

 

  • Regulation – a law about the safety/environmental conditions, amount produced and/or output, or quality of product in an industry; often a law that protects the environment and people from dangerous working conditions and forced labor as well as the amount of pollution/destruction an industry can cause.

 

 

Waste Mountains

 

Now people buy more for much less, get much lower quality and as a result waste mountains of clothing & fabrics.

 

Consume

 

 

Landfills Over-Burdened and Filling Up

 

With most dumps/landfills reaching their capacity we are running out of places to put all our trash. It’s flowing out to sea and into our environments, in our food chain! It’s seeping into groundwater, it’s poisoning the air, choking our planet.

 

 

 

 

Synthetic fabrics are made with “Petrochemicals”

Oil and Coal

 

Emissions from the extraction, manufacturing and waste of these fossil-fuel based fabrics contribute massively to climate change as they off-gas into the air.

 

Emissions

 

 

 

Microfibers from our synthetic clothing ends up in our bodies

 

Small fish & plankton eat microfibers, bigger fish eat those fish, gathering more and more plastic along the way. Eventually it ends up in our own bodies through food or in drinking water!

 

 

Plastic in the ocean

Plastic Bioacumulation

 

contaminated water

 

 

 

Impacts on Humans

 

Many children in countries exploited by unsustainable industry are working 80 hrs a week instead of going to school. Their only water is unclean because it is allowed to be dirtied by irresponsible factories, working conditions are unsafe and unhealthy. Wage doesn’t come close to living expenses.

 

 

 

 

 

Economically Trapped in Low-Paying, Unhealthy Jobs

 

 

greed

\

 

 

How Has the Burden Shifted?

 

Industry moves to the next place without labor rights and a poor economy with no other option.

 

IMF and conditions

 

 

 

What Can We Do to Help?

 

  • Support labor and environment regulations – they protect the Exploited against greedy corporations
    • Get involved with signing & sharing petitions, attending protests
    • When old enough to vote, support laws that will strengthen the rights of people and the lands they live on

 

  • Reduce waste by re-purposing, re-using and recycling when possible
    • Make new, unique clothes from old stuff that you don’t wear anymore
    • When you recycle fabric in SF make sure it’s kept separate & clean or it can’t be recycled

 

  • Don’t support the companies who profit from sweatshops and environmental destruction
    • Buy 2nd-hand and sustainable products instead of fast fashion
    • Spread awareness

 

 

 

Get Involved! Raise you Voice!

 

Get involved in Fashion Sustainability

Get involved in Fashion Sustainability

 

 

 

 

 

Runway 2018: Diverge

Thursday, May 11th,

San Francisco State University students of Apparel Design & Merchandising presented Runway 2018: Diverge.

Apparel Design & Merchandising major students created the show, from program to marketing to the floor set. The Junior and Senior Apparel Design students created over 120 looks and lines.
The show was well designed and executed; exciting, innovative, creative and fun!

Two Sweet Dreams graduates are part of the SFSU program: Orisa is a senior in Merchandising graduating in 2018, and Madina is a junior Majoring in design.

We are proud of our graduates. And congratulate them for following their dreams into the world of design and merchandising.

We, Sweet Dreams, are thrilled to have sponsored Runway 18. Thanks to Orisa for coordinating our support.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sweet dreams, entrepreneurship project

Our entrepreneurship project, Sweet Dreams has a revamped website! Great improved look! See Sweet Dreams @ https://www.sweetdreamsproject.com/. 

Young female entrepreneurs mature and grow their business through this highly successful program. Members have developed a system to maintain all Sweet Dreams’ financial and business transactions and continue to design, produce and market their line of lavender eye pillows in retail outlets throughout Northern California. They market their eye pillows, neck pillows, yoga mat bags, post consumer zip cases, burlap beach bags and laundry bags online, at the local SFMADE Holiday Gift Fair 2017 and an exciting Pop-Up @ Mission Pie in San Francisco. This year their test market products included eco bags for shopping bulk and lavender sachets.

Shop handmade @ SFMade Holiday Fair 2017: December 17, 2017

WHAT:
The only holiday gift fair where you walk in and know that every item was made in San Francisco!
SFMade presents its 7th Annual Holiday Gift Fair, held at California College of the Arts’ San Francisco campus. The shopping extravaganza features locally made gift items from over 70 different SFMade vendors. The Fair’s unique products include jewelry, bags, chocolate, wine, other gourmet gifts, home items, apparel, body products, children’s toys, holiday cards and decorations, and stationery – all from local manufacturers and artisans who make their products in San Francisco.
Shoppers can also purchase artwork from CCA students.
WHEN:
Sunday, December 17th
11:00AM – 5:00PM
WHERE:
California College of the Arts
The Nave, 1111 Eighth Street
San Francisco CA 94107
COST:
Free of charge
REGISTER @
https://www.eventbrite.com/e/2017-sfmade-holiday-fair-at-cca-tickets-39560919776

TURNING HEADS HAS A NEW SPONSOR: Peace Development Fund

After eight years of being fiscally sponsored by the Women’s Foundation of California we have moved the project to the Peace Development Fund. We are grateful for all the years of support and mentorship from the Women’s Foundation. The Peace Development Fund is a progressive 501(c)(3) public foundation with a focus on peace, human rights, social justice and environmental protection. They fiscally sponsor 40 groups nationally. We’re excited about the move and look forward to partnering with Staff and other sponsored projects at PDF.